Bathing Suits

To have a good time, get the right gear!

Swimwear That Wears Well

Comfortable swimwear is essential for the whole family, ensuring that everyone enjoys their time at the beach or pool without discomfort or distractions. For women, comfort means choosing swimsuits that provide support, such as high-waisted bikinis or swimsuits made from sustainable materials that are gentle on the skin​ (JustLuxe)​​ (ViX Paula Hermanny)​. Men benefit from swim trunks with the right fit and fabric that allow for easy movement and quick drying, important for active beach activities​ (Men’s Flair)​. For children, swimwear needs to be both comfortable and durable, with features like UPF protection to keep their sensitive skin safe from harmful UV rays​ (Global Sources)​.

Following swimwear trends not only ensures comfort but also allows the family to stay stylish and confident. Current trends for women, like pastel prints and metallic fabrics, offer both fashion and functionality​ (Byrdie)​​ (WhoWhatWear)​. Men can enjoy the blend of retro-inspired designs with modern sustainability, making them look good while being environmentally conscious​ (Standout)​​ (Men’s Flair)​. For kids, vibrant colors and playful designs make swimwear fun and engaging, encouraging them to enjoy their time in the water​ (Limeapple)​​ (Lola + The Boys)​. Keeping up with these trends means that every family member can find swimwear that fits well, feels good, and looks great, enhancing their overall experience at the beach or pool.

Womens Swimwear

Womens Swimwear Trends

The 2024 swimwear trends feature a mix of nostalgic styles, vibrant hues, and unique textures, making for an exciting season. Pastel prints and candy colors are popular, often paired with modern cuts like ruffled tops and string bikinis​ (Byrdie)​. Bold brights, including hot pink, royal blue, and green, are in vogue, frequently with textured or jacquard patterns for added luxury​ (WhoWhatWear)​.

Metallic and shimmery fabrics are transitioning from winter to summer, adding a glamorous edge with sleek finishes and glitter-brushed materials​ (Byrdie)​. Two-tone swimsuits with contrasting trims, inspired by Chanel’s archival designs, are also trending, with classic color pairings like black and white​ (WhoWhatWear)​.

Playful prints evoke nostalgia with childlike motifs, while understated textures like ribbed and terry cloth offer subtle yet distinctive looks​ (WhoWhatWear)​​ (Byrdie)​. Modern gingham prints and stripped-back classics, such as simple scoop-neck one-pieces and triangle bikinis with elegant hardware, emphasize timeless and versatile designs​ (WhoWhatWear)​​ (WhoWhatWear)​. These trends highlight a blend of nostalgic influences and modern updates, ensuring a diverse and stylish swimwear season.

Mens Swimwear

Men’s Swimwear

The 2024 trends in men’s swimwear highlight a mix of bold colors, sustainable materials, and retro-inspired designs. Bold and vibrant hues like citrusy orange, yellow, and pink are making a strong statement, perfect for adding a pop of color to any beach outfit​ (Standout)​. Sustainability is also a key trend, with many brands using recycled materials such as polyester and nylon derived from ocean plastics​ (Men’s Flair)​.

Short swim shorts, inspired by the 70s, are popular for their comfort and style, offering a great option for those looking to achieve a vintage look while ensuring maximum tan exposure​ (Standout)​. Floral patterns, though timeless, are being reinvented with abstract designs, providing a unique twist on a classic print​ (Standout)​.

Tonal prints are another trend, offering visually appealing designs in multiple shades of the same color, which balances style and versatility​ (Men’s Flair)​. Monochrome tones in black, grey, and white are favored for their adaptability, allowing them to be worn both in and out of the water without clashing with other outfit elements​ (Men’s Flair)​. These trends reflect a blend of bold aesthetics, sustainability, and versatile designs, making for an exciting swimwear season.

Kids Having Fun at the BEach

Kids Swimwear

Kids Swimwear

In 2024, kids’ swimwear trends are all about vibrant colors, playful designs, and sustainable materials. Bright and bold prints, including animal motifs, floral patterns, and fun textures, dominate the scene, making swimsuits both stylish and exciting for young wearers. Eco-friendly fabrics are gaining popularity, reflecting a growing awareness of environmental issues and catering to conscious parents. Swimsuits with UPF 50+ sun protection are essential, ensuring kids stay safe from harmful UV rays during their beach and pool activities.

For younger children, the focus is on comfort and fun, with swimsuits featuring ruffles, intricate details, and whimsical elements that add a touch of playfulness. Tween swimwear trends balance fashion and functionality, with designs like two-piece sets with adjustable straps and one-pieces with cut-outs providing both style and practicality​ (Limeapple)​​ (Lola + The Boys)​​ (Global Sources)​.

Overall, the 2024 kids’ swimwear trends emphasize a mix of retro and futuristic styles, allowing kids to express their personalities while staying comfortable and protected. Durability and versatility are key, with swimwear designed to withstand various activities and environments, from swim lessons to beach vacations​ (Andie Swim)​​ (thepinkgoose.com)​.